THE FIELD GUIDE
Practical knowledge.
Ready for the work.
Guides to AI visibility, audit methodology, and automation. Written to help you make the next implementation decision.
FEATURED / AEO/GEO
Run an AI visibility audit your client can actually use.
From a scoped query set to a weighted score and a practical implementation backlog.
Read the guideAI search optimization starts with useful, verifiable information.
A practical foundation for making your website understandable to search systems and useful to the people behind the query.
Read the guideHow to investigate your brand’s ChatGPT citations.
A repeatable way to distinguish mentions, linked sources, and evidence gaps—without promising a ranking.
Read the guideRun an AI visibility audit your client can actually use.
From a scoped query set to a weighted score and a practical implementation backlog.
Read the guideSEO, AEO, and GEO: what changes in the actual work?
Use the terminology to clarify scope, then focus on technical access, useful content, and measured observations.
Read the guideMeasure AI visibility without inventing certainty.
Define the denominator, keep observations comparable, and report changes with the right limitations.
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An agency workflow is only ready after it survives real inputs.
A deployment checklist for credentials, field mappings, failures, and client handoff.
Read the guideSell an automation service with a defined finish line.
A practical way to package discovery, implementation, testing, and ongoing ownership into a clear client offer.
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What belongs in a client-ready AI search audit report?
Build a report that connects evidence to decisions, with readable findings and a concrete next step.
Read articleBefore you switch an automation on, test the exceptions.
Five checks that help turn a successful demo into a workflow a client can operate.
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